The Board of Elo updated Elo’s strategy during June 2021. Our strategy is founded on our basic mission. The mission is “Caring for customers’ pension interests responsibly” and our vision is “The most convenient and convincing – passionately in your everyday life.”
We have selected two strategic themes to guide our activities. The themes are “solvent and responsible” and “customer insight and customer experience”. Within a decentralised pension scheme, the justification for our existence is that we continuously develop our expertise, our solvency and the efficiency of our activities.